Marketing Director | FMCG | West London | Hybrid | £90,000 - £120,000
Your new company:
This company is an innovative start-up business looking to take the FMCG world by storm. They are reshaping the coffee world by producing healthy infused coffee for the health and fitness sector in London. They are looking for a Marketing Director to join the team and kick the company off the ground and become part of a multi-billion-dollar market. This is a pivotal role within the business as this opportunity will allow full ownership and collaboration with the founder of the company.
Your new role:
As the new Marketing Director, you will own innovative creations providing strong leadership and direction. With your creative and innovative approach, you will lead from the front, shaping the brand strategy, driving customer engagement for the growth of the business. This opportunity will allow full ownership of all marketing channels with the long-term goal being growing your own team from scratch. You will ensure the multichannel strategy and development supports the objectives of both parts of the company, with the aim of being the number 1 in their niche market.
- Take ownership of the Marketing Strategy with a focus on digital marketing with a focus on driving conversions through B2B, D2C, and key accounts
- Oversee social media planning and execution, including creation of crisp and compelling content including video content.
- Strengthen the short-, medium-, and long-term business goals, leveraging off data analytics.
- Own the content creation for the website with regular updates.
- Monitor the budget for all channels (social media, website, email campaigns)
- Build relationships in all areas, including media partners, key industry stakeholders and agencies.
- Develop successful and qualified leads, with strong market research.
What you need to succeed
To be successful in this opportunity, you will need to have a variety of creative elements in your marketing. We are looking for a seasoned marketer with over 10 years of experience, ideally from the coffee industry, but are also on the lookout for individuals that market a product within a retailer or hotels that would understand what needs to be done. Strong experience in a start-up environment in a B2B and D2C environment is also essential for this role. A full mix of marketing is essential for this role, including website development, CRM Management, implementation of digital strategies and brand management. Other qualities we are looking for:
- Strong communication skills lead the team to exceed all business targets.
- Creative mindset when activating marketing activities.
- Strong academic/qualifications
- Excellent experience executing both Marketing and Sales functions.
- Passion and drive to grow not just the business, but the team also.
What you will get in return:
You will get a great package of up to £110,000 with a great healthcare and pension scheme included. With this Marketing Director opportunity, if you love coffee and tea, then this is the role for you as you would get free coffee and generous discounts on all products. You get the chance to achieve a lot within the industry and share in the growth of a business that is expected to be extremely successful due to the level of funding they are receiving. Due to the vast amount of investment, there is a lot of stability in the role with a strong 5-year goal already in place, as they invest in business and individual futures. If you are looking for a role to be at the forefront of development, close collaboration with the founder and play a pivotal part in changing the FMCG and coffee industry, this is the role for you. They are also adding a lot more benefits to this package…
What to do now:
If this role is of interest to you, then please 'apply below' by sending an up-to-date copy of your CV and I will be in touch if it aligns with what I am looking for. We offer a very rewarding referral scheme for the successful candidate, so if this is not the right role now, but you know someone in your network, then please forward the details!
Hays Specialist Recruitment Limited acts as an employment agency for permanent recruitment and employment business for the supply of temporary workers. By applying for this job you accept the T&C's, Privacy Policy and Disclaimers which can be found at hays.co.uk