We are resourcing for a professional Product Marketing Manager to join a busy and successful marketing team to champion and manage a range of new products for 2024, along with managing the portfolio of existing products, undertaking consumer insights and maximising on the success of these products by effectively managing the product lifecycle, creating marketing plans and executing product specific marketing.
This role will require the successful candidate to:
- Develop category strategy
- Develop thorough understanding of a wide product range including sales performance of each product, position in product lifecycle, and develop and implement a strategic product marketing plans
- Gather market intelligence relevant to range from a variety of internal and external sources.
- Propose marketing support for the category
- To project manage the successful introduction of new products to the business
- Lead the development and management of all product editorial and content for a variety of mediums to include website, social media and
You will be an excellent communicator with demonstrable experience within a wide-ranging marketing role, ideally from the FMCG sector or time-sensitive environment, be experienced in managing internal and external stakeholders and possess sound project planning skills. You will be analytical and strategic thinker who can facilitate and assimilate information swiftly and effectively, resulting in increasing sales and revenue streams.
If you are interested please apply with a current CV, preferably in word, or email Lucy at l.wildish@newappointmentsgroup.co.uk for further information.
New Appointments Group, Expertly Matching Employers and Jobseekers since 1975.
Committed to diversity, equality and opportunity for all.
Twitter: @nagforjobs
