East Midlands Chamber is a well-respected and award winning organisation that aims to enhance businesses and communities in Derbyshire, Leicestershire and Nottinghamshire through creating sustainable growth, new opportunities and greater prosperity. With more than 4,000 members, we have established a reputation as the leading independent business representation organisation in the East Midlands and voice of the region's economy.
Job title: Head of Marketing
Salary: £45,000 to £50,000 per annum
Based at: Chesterfield, Derby, Leicester or Nottingham with agile working (must visit the Chesterfield office at least once per week). Additional travel may be required
Contract: Permanent, full time (35 hours per week)
1. WHY THE POST EXISTS
Do you have experience working with a senior management team, leading on marketing activity? Can you design, continually develop and implement creative marketing strategies? Are you a successful long-standing project manager who can adapt communications based on their audience?
The postholder will lead the marketing strategy development and implementation to ensure the Chamber meets its business goals, vision and member needs. The role will need an analytical and insight-led approach to shape content and focus on what drives the best engagement amongst the target audiences.
In addition, the postholder will support and lead the:
- Marketing CRM strategy continual improvement, to deliver improved and targeted campaigns resulting in increased conversions to sales such as event bookings or membership
- Planning, development and management of targeted lifecycle campaigns as well as segmented organic social media campaigns across a variety of channels.
2. THE KEY AREAS OF RESPONSIBILITY
- Support the design, development and implementation of the Chambers marketing strategy to maximise opportunities, help to grow membership and show value in membership, along with helping the delivery and success of events/training.
- Deliver improved and targeted campaigns resulting in more prospects converting into good quality business relationships utilising the Chamber CRM system.
- Be creative and keep abreast of relevant innovation and developments to ensure marketing practices are cutting-edge and effective; including supporting delivery staff to develop their skills and knowledge to maximise performance.
- Ensure brand messaging and identity is consistent across all channels and marketing communications.
- Effectively line manage the marketing department to succeed with their goals and objectives.
3. APPLICANTS WILL POSSESS
- A Proven track record in a senior marketing role.
- Creative thinking, striving for continuous improvement.
- Experience in managing the digital services provision within a business context.
- Has managed a marketing department.
- Can lead on end-to-end marketing campaigns.
- Able to develop and deliver strategies.
- Significant experience in professionally working in a fast-paced, diverse business to achieve targets and drive performance.
- The ability to work to and achieve deadlines.
- Excellent communication skills (written and verbal).
- Exceptional attention to detail and accuracy.
- High level of proficiency in Microsoft Office and cloud-based applications.
4. WHAT YOU CAN EXPECT IN RETURN
- 25 days holiday plus bank holidays each year (pro rata for part time).
- 8% non-contributory pension scheme.
- Wellbeing support including access to Westfield Health plan, Mental Health First Aiders, self help toolkits, discounts and more.
- Your Birthday off plus an extra day of leave after 5 and 10 years' service.
- Life assurance (death in service support scheme) for your beneficiaries.
- Dress for the day policy and agile working practices (role dependent).
- 2 CSR days to take per year (volunteering activity).
- Access to tax-free childcare and Bike2Work schemes.
- Special leave for bereavement, compassionate leave & dependent related time off.
- Learning and development opportunities.
- Flexibility to take unpaid leave, paid study leave & special leave for territorial army.
- Recognition and engagement schemes including our Our Stars.
- Tax free 45p per business mile for cars (up to 10,000 miles per year).
5. HOW TO APPLY
If you have an enthusiastic approach to your work and feel you could make a significant contribution to our organisation, we would like to hear from you.
Please visit East Midlands Chamber (Derbyshire, Nottinghamshire, Leicestershire) job vacancies website. Unfortunately we cannot accept applications from this platform for compliance purposes.
The closing date for applications is 12noon on 15 January 2024.
6. COMPANY STATEMENT
East Midlands Chamber (Derbyshire, Nottinghamshire, Leicestershire) is an equal opportunities employer and Disability Confident Leader. All suitably qualified individuals are encouraged to apply for vacancies, and they will be considered solely based on merit regardless of age, disability, gender reassignment, marital status, pregnancy or maternity, race, religion or belief, sex and sexual orientation.
The business is dedicated to retaining talent and therefore it may decide to prioritise and support internal applicants during recruitment exercises. Applicants are required to disclose any unspent convictions or cautions and company director disqualifications in their covering letter. Any reasonable adjustments needed to support applicants should be submitted to recruitment@emc-dnl.co.uk
Proud member of the Disability Confident employer scheme
Disability Confident
About Disability Confident
A Disability Confident employer will generally offer an interview to any applicant that declares they have a disability and meets the minimum criteria for the job as defined by the employer. It is important to note that in certain recruitment situations such as high-volume, seasonal and high-peak times, the employer may wish to limit the overall numbers of interviews offered to both disabled people and non-disabled people. For more details please go to
Disability Confident.
