Responsibilities: -
Be part of the marketing team responsible for the company’s marketing engagements.
Plan and execute campaigns that increase sales while ensuring coherence to the company's corporate identity and brand values
Analyse and review performance of marketing initiatives
Execute and support marketing communications content and activities
Execute and support search engine optimisation and digital media marketing
Execute and support marketing/CRM initiatives, events and promotional activities.
Developing and executing digital and social media campaign plans that are consistent with the brand’s corporate identity.
Community management for social media platforms; including responding to queries in a timely manner.
Keep abreast of the latest automotive environment and offerings.
Project and timeline management with internal and external stakeholders to ensure marketing activties are executed on time.
Partnerships with key opinion leaders and media for content creation.
Plan marketing, branding and event partnerships with other companies for co-marketing oportunities.
Requirements:-
Experience in online marketing or with ad /social media marketing
Strong knowledge and understanding of E-commerce marketing, Search Engine Optimization (SEO), Search Engine Marketing (SEM), Social Media marketing
Creative, strong content management and copywriting skills
Strong attention to detail, analytical and data sensitive
Able to work independently and effectively in a team
Operational knowledge Adobe Illustrator, Photoshop, Adobe Experience Manager (AEM), and Adobe Premier Pro etc is a plus.
Candidate must possess at least Diploma/Advanced/Higher/Graduate Diploma, Bachelor's Degree/Post Graduate Diploma/Professional Degree in Marketing, Mass Communications, Marketing, E-commerce, Computer Science or equivalent